Partnerships
Every partner and the revenue they bring
Give partners their own object, link them to the deals they source and influence, and see which ones actually move your pipeline.
2 min
from a partner’s referral form to a deal with an owner
100%
of partner deals attributed, with the partner on the record
12 hrs
saved each month on partner reports and commission statements
Templates
Start from a template. Six lists partner teams run their programme on.
Partner directory
Partners
Tier
Type
Region
Manager
Partner directory
Every partner with its tier, type, region and the manager who owns it.
Referral pipeline
Deals
Stage
Referred by
Value
Registered
Referral pipeline
Deals partners send you, from registration to closed, with the referrer linked.
Partner onboarding
Partners
Status
Agreement
Certified reps
Launch
Partner onboarding
New partners from signed agreement to their first certified rep.
Co-sell deals
Deals
Partner
Partner rep
Stage
Value
Co-sell deals
Deals you work together, with the partner’s rep and their part in each one.
Integration partners
Partners
Integration
Shared customers
Listing
Owner
Integration partners
Technology partners with the status of each integration and shared customers.
Commissions
Deals
Partner
Rate
Commission
Paid
Commissions
What each partner earned this quarter, from won deals and their agreed rate.
How it works
Partners, linked to revenue. Not a spreadsheet on the side.
STEP 1
Add partners as an object
Start from the template or build your own, with tiers, regions, agreements and the fields your programme tracks.
STEP 2
Take referrals in
Partners submit deals through a form. Modal creates the deal, links the partner, checks for duplicates and assigns an owner.
STEP 3
Report on what they bring
Sourced and influenced pipeline, win rate and commission per partner, live from the deals themselves.
Partners
Brightpath Consulting
Brightpath Consulting
Gold
Reseller · EMEA · Partner since 2023
Manager
JW
Jonas Weber
Sourced
$412,000 across 14 deals
Win rate
38%, team average 27%
Commission
15% · $27,900 this year
Next QBR
Nov 20
Focus
Healthcare, 200-1,000 people
Ask Modal
Which partners sourced the most won revenue this year?
Brightpath ($186,000) and Stacklane ($142,300), together 62% of partner revenue. Orbit sources a lot but wins less.
41 partners
53 deals
Customer story
Halden. A partner directory and co-sell pipeline with custom objects.
Read customer stories
Kwame Asante
Director of Partnerships, Halden
34%
of new pipeline now partner sourced
Integrations
Connects to the tools you use. Forms, agreements and payouts, connected to the deal.
All integrations
Partnership questions
How do partners register deals?
Can a deal be sourced by one partner and influenced by another?
Do partners get access to Modal?
Can Modal calculate commissions?

